Floyd Avenue and Themba Mbuyisa collaborate to present “The fruits of a collection”
Designer | Season: Floyd Avenue AW18 menswear collection
The collection: Titled “in Funk we trust” is refined streetwear, strictly color coded in black, canary yellow, denim and camo.
Targeting : Forward thinking, urban dwelling, sincere characters who march to their own beat.
The Imagery: Plays on new levels, taking streetwear into a more classic realm with a portraiture style approach to image making, using natural light and an uncluttered clean background.
Inspired by: A T. Harv Eker quote:
“In every forest, on every farm, in every orchard on earth, it’s what’s under the ground that creates what’s above the ground. That’s why placing your attention on the fruits that you have already grown is futile. You cannot change the fruits that are already hanging on the tree. You can, however, change tomorrow’s fruits. But to do so, you will have to dig below the ground and strengthen the roots.”
Last words to inspire: celebrate the work that is done, enjoy the fruits of your labour but keep the focus on strengthening the roots.